Performance Marketing
Turn advertising spend into measurable business opportunities with data-driven performance marketing. Logixweb plans, launches and optimises paid campaigns across search and social platforms to help businesses generate qualified leads, acquire customers and improve campaign efficiency.
- check_circleGoogle Ads and Meta Ads campaign management
- check_circleLead generation and customer acquisition strategies
- check_circleConversion tracking and performance analytics
- check_circleContinuous optimisation of advertising spend

Make Every Advertising Decision Count
Turn advertising spend into measurable business opportunities with data-driven performance marketing. Logixweb plans, launches and optimises paid campaigns across search and social platforms to help businesses generate qualified leads, acquire customers and improve campaign efficiency.
Our specialised services
Pick the area you want to grow first. Every service is delivered by our in-house specialists.
Google Ads Management
Reach customers when they are actively searching for your products or services. Logixweb manages Google Ads campaigns with targeted keywords, compelling ad…
Explore Google Ads Management arrow_forwardMeta Ads
Reach the right audience, generate qualified enquiries and grow your business with strategic Meta Ads campaigns. Logixweb manages Facebook and Instagram advertising,…
Explore Meta Ads arrow_forwardEverything that is included
Performance Marketing Strategy
Develop campaign strategies aligned with business goals, target audiences and acquisition objectives
Google Ads Management
Plan and optimise Search, Display, Video and eligible campaign formats
Meta Ads Management
Manage Facebook and Instagram advertising campaigns for leads, sales and awareness objectives
Audience Research
Identify relevant customer segments, intent signals and targeting opportunities
Keyword Research
Discover relevant search terms and organise campaigns around user intent
Campaign Structure
Organise campaigns, ad groups, audiences and budgets for effective management
Ad Copy & Creative Coordination
Develop advertising copy and coordinate creative assets for campaign testing
Landing Page Recommendations
Identify improvements to landing pages, forms and calls to action
Lead Generation Campaigns
Build campaigns designed to attract enquiries from relevant potential customers
E-commerce Advertising
Support product sales campaigns and relevant catalogue advertising
Conversion Tracking
Configure and validate agreed conversion events and tracking mechanisms
Remarketing Campaigns
Re-engage eligible audiences using compliant remarketing strategies
Budget Management
Monitor spend allocation and adjust budgets according to campaign objectives and performance
A/B Testing
Test suitable variations in ads, audiences and landing pages
Performance Reporting
Track relevant metrics, including leads, cost per lead, conversion rates and return on ad spend
Campaign Optimisation
Review search terms, targeting, placements, creative performance and conversion quality
What this means for your business
More qualified enquiries
Focus campaigns on audiences with relevant needs and intent
Measurable advertising performance
Track campaign outcomes through meaningful conversion metrics
Better budget utilisation
Identify inefficient spending and prioritise stronger opportunities
Faster campaign feedback
Use performance data to inform ongoing marketing decisions
Improved conversion efficiency
Test and refine ads, landing pages and customer journeys
Greater audience reach
Reach relevant customers across search and social platforms
Scalable customer acquisition
Expand campaigns when performance and business economics support growth
Clearer marketing accountability
Connect campaign activity with leads, sales and acquisition costs
Data-informed decisions
Replace guesswork with tracking, testing and performance analysis
Our step-by-step process
A clear, transparent way of working, so you always know what happens next.
01. Discovery
Understand your business model, offer, audience, margins and campaign objectives
02. Audit & Research
Review existing campaigns, competitors, keywords and available performance data
03. Strategy & Planning
Define channels, targeting, budgets, conversion goals and measurement requirements
04. Tracking Setup
Configure and validate relevant conversion events, analytics and attribution settings
05. Campaign Creation
Build campaigns, ad groups, audiences, creatives and landing page requirements
06. Launch & Validation
Check campaign settings, tracking, approvals and destination pages before launch
07. Monitoring
Review spend, impressions, clicks, conversions and lead quality
08. Optimisation
Refine targeting, creative, bidding, budgets and conversion journeys
09. Reporting
Share results, insights, spending and recommended next steps
10. Scaling
Expand suitable campaigns based on verified performance and business profitability
Tools we use
Packages & pricing
Simple, transparent plans. Need something different? We will build a custom plan for you.
Starter
- Management of one ad platform
- Initial campaign strategy
- Campaign and audience setup
- Keyword research where applicable
- Ad copy development
- Basic conversion tracking review
- Budget monitoring
- Regular campaign optimisation
- Monthly performance report
Growth
- Management of up to 2 ad platforms
- Advanced campaign strategy
- Google Ads and/or Meta Ads management
- Audience and keyword research
- Multiple campaign and ad variations
- Conversion tracking configuration
- Remarketing campaign setup
- Landing page recommendations
- Ongoing budget and bid optimisation
- Monthly performance review
Scale
- Management across agreed ad platforms
- Multi-campaign acquisition strategy
- Advanced conversion measurement
- Audience segmentation and remarketing
- Creative testing coordination
- Landing page conversion recommendations
- Funnel performance analysis
- Budget allocation optimisation
- Lead quality and sales feedback analysis
- Detailed monthly reporting
- Strategic review and growth roadmap
Prices exclude taxes where applicable. Need a custom scope? Talk to our team.
Industries we serve
Frequently asked questions
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